Own measurable growth from discovery to long-term adoption

We are seeking a Growth Marketer to build and scale the engine that transforms awareness into adoption, engagement, and revenue. You'll take ownership of growth initiatives across acquisition, activation, lifecycle, conversion, and product-led growth—identifying drop-off points in the customer journey, developing clear hypotheses, and running disciplined experiments to improve performance.

This highly cross-functional and hands-on role involves close collaboration with Product, Sales, Design, Data, and the broader Marketing team. You'll develop campaigns, optimize customer journeys, and uncover new growth channels. As part of your work, you'll leverage the Tavus platform, use interactive demos, conversational video, and personalized experiences to create standout campaigns with measurable impact.

This is a unique opportunity for a commercially minded marketer who pairs creativity with analytical rigor and seeks meaningful ownership at a high-growth AI company.

Drive growth strategies across acquisition, activation, conversion, retention, and expansion

Develop a deep understanding of our key audiences—developers, product teams, and enterprise buyers—and turn insights into targeted campaigns

Analyze the customer journey to identify friction points and opportunities for improved conversion

Build and manage a structured experimentation roadmap across channels, messaging, landing pages, onboarding, pricing, and lifecycle communications

Launch and optimize paid and organic acquisition campaigns

Improve website and landing-page conversion through robust testing, segmentation, positioning, and calls to action

Create lifecycle campaigns to drive users from sign-up to value, active usage, qualified opportunities, and long-term adoption

Partner with Product to improve onboarding, feature adoption, and product-led growth loops

Growth Marketer

Responsibilities

Qualification

Preferred

Benefits

Company

Tavus

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