Gumloop Founding Product Marketer at Gumloop defines positioning and messaging for a horizontal AI agent platform targeting operators, enterprise champions, and buyers. Owns product launches and builds the product marketing foundation from scratch.
Responsibilities
As Gumloop's Founding Product Marketer, you will define how a horizontal AI agent platform is understood by the people who use it and the people who decide to adopt it. The operators and builders who love Gumloop are often not the AI leaders, IT teams, and executive buyers who choose it for the enterprise. Your job is to hold both audiences in one coherent story.
You’ll work directly with the Head of Growth, founders, Product, Sales, and customers to shape how Gumloop is understood as we move further upmarket.
This is a senior IC role with unusually high ownership. You will be Gumloop's first dedicated product marketer and have the opportunity to build the product marketing foundation as we grow.
Own Gumloop’s positioning and messaging across operators, enterprise champions, and buyers, and define how the story changes for each audience without fragmenting the brand.
Turn customer insight into the GTM story, working directly with customers, prospects, Sales, and Product to understand buying situations, use cases, objections, and what actually resonates.
Own product launches end to end, from developing the narrative and deciding what deserves a launch to building the assets and enabling Sales and Customer Success.
Build the customer proof and sales messaging foundation, including customer stories, use cases, competitive narratives, battlecards, one-pagers, and value and ROI messaging.
Partner closely with Growth, Product, Design, and Sales to turn a fast-moving technical product into clear stories the market can understand.
Build the product marketing foundation from scratch, creating repeatable systems for launches, positioning, customer research, and sales enablement as Gumloop grows.
Exceptional writing and storytelling craft, with examples of work you personally wrote.
Experience personally owning positioning and messaging for a complex B2B product, from customer research through the GTM story.
Around 6–8 years of product marketing experience, or equivalent Senior PMM scope. Scope matters more than exact years.
Qualification
Required
Exceptional writing and storytelling craft
Experience owning positioning and messaging for a complex B2B product
6–8 years of product marketing experience or equivalent senior role
