Embedding VC Marketing Data Scientist at OpenArt responsible for building measurement, experimentation, and insights for marketing spend across multiple channels. Own marketing data science practice and collaborate cross-functionally.
Responsibilities
Ride an inflection point. OpenArt has grown 7–10X in revenue over the past 2 years in one of the hottest categories in tech (AI-native creative tools). You're joining while the trajectory is still steep and every measurement decision compounds.
Own the data science practice behind one of OpenArt's biggest growth levers — marketing spend across influencer, paid, and lifecycle.
Work across marketing, growth, product, data engineering, and finance — one of the most cross-functional roles in the company.
Build from 0 → 1. The attribution model, channel taxonomy, and measurement stack are being laid down right now; you'll help finish the build and then run it.
High ownership, low process, fast iteration environment.
Own the weekly review with the influencer marketing team — bring the data, the read, and the recommendation.
Build and maintain real-time dashboards for influencer/UGC traffic spikes, CAC / ROAS / payback across channels, and campaign-level performance.
Debug attribution gaps across ad platforms, warehouse, and CRM (Meta Attribution Gap, Impact Radius, Google Ads conversion tracking are all live workstreams).
Design and run incrementality tests, holdout tests, and A/B tests across marketing programs (email, paid channels, influencer where feasible).
Partner on HDYHAU survey design and analysis to correct platform-reported CAC.
Do the deep-dive analyses that shape spend decisions — creative reads, cohort/LTV analysis, channel efficiency, campaign post-mortems.
Work on the marketing attribution build — channel/subchannel/partner taxonomy, attribution windows, priority chain, promo code handling, multi-model attribution.
Qualification
MMM (buildFamiliarity with our stackExperience in consumer product⚙ Tech Stack You'll Work WithBigQuery
Required
At least one measurement specialty done well: experimentation/incrementality, attribution, MMM, marketing analytics, or growth analytics. You don't need all of them — you need one that you're actually good at.
Strong product/business intuition — you can look at a dashboard and know what's worth chasing.
Excellent communication — you can tell a clear data story to a marketer, a PM, or a CFO, and hold your own in a room with stron
High ownership and comfort in ambiguity — you can figure out what needs doing and go do it.