Sensor Tower Product Manager for Web Insights at Sensor Tower responsible for strategy and execution of web and generative AI analytics products. Collaborate with Data Science and Engineering to deliver features and improve web traffic estimates.
Responsibilities
Sensor Tower's mission is to measure the world's digital economy. As the Product Manager for Web Insights, you'll own strategy and execution for our web and generative AI analytics products, ensuring they're accurate, intuitive, and solve real customer problems
You'll be assigned high-impact initiatives sourced directly from active customer requests, such as building an SEO/competitive-traffic solution with raw URL-level traffic data, improving competitive discovery and reporting UX, and expanding GenAI citations and brand-visibility tracking. You'll interact directly with users and business stakeholders to gather detailed use cases and translate them into clear requirements. You'll collaborate with Data Science to refine and expand web traffic and engagement estimates, and share implementation and project management responsibilities with Engineering to ship new features and data pipelines. You'll also partner with Product Marketing and GTM to communicate the value of new capabilities and drive adoption of the Web Insights product.
This is a great fit for a Product Manager who is energized by analytics products, comfortable getting into the data themselves, and excited about the web traffic, competitive intelligence, or digital marketing space.
Salary range: $125,000 - 150,000 USD
What you will work on
Interview users to identify needs, workflows, and pain points related to web traffic and engagement data.
Write clear technical requirements for new features, metrics, and data delivery solutions.
Collaborate daily with Data Science and Engineering to prioritize, scope, and ship improvements to web estimates and product features.
Propose and maintain a roadmap for future Web and Generative AI Insights releases.
Analyze usage and product data to identify opportunities and measure the impact of shipped features.
Communicate functional and business details of upcoming releases to less technical teams, including Marketing, Sales, Customer Success.
Monitor data quality and accuracy of web estimates, working with Data Science to resolve issues and improve methodology.
Qualification
Experience working with data productsInterest in web analyticsSEO experience
Required
3–5 years of professional experience in product management at a B2B or SaaS company
Experience working with data products, analytics platforms, or APIs
Comfortable writing SQL and using data to inform product decisions
Preferred
Interest in web analytics, competitive intelligence, digital marketing, or adjacent spaces
SEO experience
Familiarity with BI and analytics tooling such as Snowflake, Tableau, Amplitude