Industry Marketing Lead, Retail & eCommerce

Required

• Retail native. Ideally you come from consumer marketing at a retailer or brand, or from consulting or strategy work serving retailers. You know how retailers and brands run: merchandising calendars, promotions vs. brand-building, loyalty, omnichannel and store-to-digital, and the KPIs leaders are measured on.
• Executive storyteller. You can turn complicated technology, including AI, into plain language a CMO cares about.
• Builds to scale. You’d rather create a play 50 sellers use than a deck one seller uses.
• Brings people along. You build trust across Sales, Customer Success, Product Marketing, Partnerships, Events and Content, and you push back when something’s off.
• Uses AI at work. You use AI tools to research and build faster, and you can explain AI concepts like agentic, generative and predictive to customers.
• 10+ years in marketing, product marketing, or strategy roles , with significant time focused on retail and consumer goods, either at a retailer or serving them.
• A track record of building industry or go-to-market strategies that drove pipeline and revenue, including positioning, messaging, launch and sales enablement programs that measurably moved win rates.
• Practical experience using AI-powered marketing tools and automation to improve personalization, experimentation, operational efficiency and team productivity.
• Experience with marketing technology, such as customer engagement platforms, customer data platforms, commerce platforms or data clouds, is a plus.
• Strong executive presence; experience speaking at industry events is a plus.
• BA/BS degree required; MBA a plus.
• For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $125,000 and $175,000/year, with an expected On Target Earnings (OTE) between $146,000 and $208,000/year (including bonus or commission).Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company.