Partner with clients and team members to design and lead strategic, full-funnel media plans tailored to each client’s brand vision, incorporating historical insights and leveraging effective planning tools.

Oversee budget management and forecasts with a focus on optimizing ad spend to deliver on client KPIs while identifying growth opportunities.

Lead client communications to establish trust and understanding of business needs, providing clear and consistent updates and proactively identifying areas for growth.

Collaborate with client strategy leadership and media teams to develop, update, and present strategic media plans and insights using Keynote, PowerPoint, or G-Slides.

Act as a liaison between clients, internal teams, and external partners, facilitating seamless collaboration and ensuring that strategies align across all channels.

Ensure operational excellence in managing budgets and forecasts, coordinating with media teams to maintain flexibility for optimizations and aligning media spend with client goals.

Drive project organization and efficiency by developing project schedules, managing go-to-market operations, and ensuring effective prioritization across team projects.

Quickly address and resolve challenges to exceed team and client expectations, fostering an environment of responsiveness and continuous improvement.

Work with media and analytics teams to build reports and dashboards that deliver insights, data, and actionable recommendations to clients.

Monitor and evaluate omni-channel campaign performance, making budget recommendations, tracking results, and proactively troubleshooting any issues.

Prepare and present comprehensive client reports across media channels, ensuring data clarity and actionable insights.

Champion a test-and-learn mindset, coordinating tests, reporting results, and guiding incremental improvements across all channels.

Client Strategy Senior Lead - Media

Responsibilities

Benefits

Company

Pmg

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