We’re looking for a Go-to-Market Specialist to help build our pipeline with thoughtful, targeted outreach. You’ll research enterprise accounts, connect with prospects through email, LinkedIn, and other online channels, and help turn early interest into sales-qualified opportunities.

This is a great role for someone who’s intellectually curious, wants ownership beyond a prescribed playbook, and is excited to help shape how we reach customers as we grow.

Location: San Francisco, CA (Hybrid model)

What You’ll Own (for real)

Research mid-market and enterprise accounts to identify relevant prospects and tailor outreach.

Engage prospects through thoughtful email and LinkedIn messages, with selective phone outreach—not high-volume dialing.

Follow up with interested leads, run introductory calls, and help develop sales-qualified opportunities.

Explain Fours’ positioning and help prospects recognize needs they may not yet be actively evaluating.

Test, refine, and optimize outbound messaging; develop new prospecting and outreach strategies; and experiment with creative marketing initiatives to generate pipeline and drive engagement.

Intellectually curious, with the ability to turn account research into relevant outreach.

Strong written and verbal communicator, comfortable engaging prospects who may not yet recognize the need we address.

Interested in using AI tools and experimentation to work more effectively.

GTM Specialist

Responsibilities

Qualification

Required

Preferred

Company

Fours