Help manage the social media presence and activities for Vast

Work with the broader Marketing, Communications, and Design team to translate our programs, milestones, and messaging to our social platforms, ensuring our social strategy ladders up to and supports our business goals

Advise internal business partners on effective use of social media, including paid and organic campaign strategy and design, content creation, execution, targeting to specific audiences/regions, and success measurement

Assist with day-to-day social activities (writing copy, coordinating assets, monitoring audience engagement, setting up paid opportunities), aligning closely Marketing and Brand team and other internal stakeholders

Work closely with senior leaders to develop and advise on LinkedIn presence and strategy, including editorial calendar management, execution, and analytics reporting

Aggregate analytics and reporting activities on a weekly and/or monthly basis for organic social media activities across all channels

Obtain necessary reviews and approvals for social media content to ensure regulatory and internal compliance

Manage social media content calendars

Monitor and protect the Vast’s online reputation, working with internal and external partners to track social media comments, brand sentiment, and activity within the online community

Partner with communications and compliance teams to ensure Vast’s social media policy and regulatory requirements are observed throughout the company

Constantly audit current social media channels and identify new channel opportunities and strategic partnerships with key influencers

Senior/Staff Social Media Specialist

Responsibilities

Qualification

Required

Preferred

Benefits

Company

Vast

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