Senior Manager, Brand Marketing

Coral Gables Office · Remotefull time

Remote

senior

H1B: no

Kayak Senior Manager, Brand Marketing at KAYAK leads integrated brand marketing campaigns across paid, owned, and earned channels in North America. This role partners with creative, PR, performance marketing, product, and external agencies to execute and measure impactful campaigns.

Responsibilities

Contribute to the development and execution of integrated brand marketing campaigns across paid, owned, and earned channels in the North American market.
Support creative briefing processes, working closely with in-house creative teams and external agency partners to develop and refine campaign concepts.
Assist with media planning and coordination across traditional and digital channels, including television, out-of-home, digital video, and social media.
Help adapt global brand platforms and messaging for the US market, ensuring cultural relevance and consistency with overall brand positioning.
Track and report on campaign performance, translating data and metrics into clear insights and actionable recommendations.
Monitor cultural trends and current events to identify opportunities for the brand to participate in timely, relevant conversations across press and social channels.
Collaborate with PR, Performance Marketing, Product, and Commercial teams to ensure alignment and consistency across consumer touchpoints.
Support brand health measurement efforts, including coordinating with research partners and contributing to creative testing initiatives.
Contribute to the management of brand partnerships, sponsorships, and influencer and creator programs — from planning through performance review.
Manage project timelines and coordinate across teams and external partners to keep campaigns on track and on budget.
Please apply if you have:
5 or more years of experience in brand marketing, integrated marketing, or a closely related field — agency-side and brand-side experience are both welcome; equivalent experience, training, or transferable skills are also considered.