Marketing Manager

New York Officefull time

On Site

mid

H1B: no

Basic Capital Marketing Manager at Basic Capital owning product marketing, sales materials, and events targeting CFOs and HR leaders. Manage content creation, project management, and event execution.

Responsibilities

Create and maintain sales collateral, working with the sales team to communicate our product effectively and help buyers make informed decisions
Write launch content for new features: LinkedIn posts, explainer videos, and announcements
Own regularly published newsletters around product, events, and industry topics
Plan and run events, conferences, and campaigns, including venues, vendors, and production
Track how all of it turns into pipeline and closed deals, to double-down on things that work the best
Required Competencies
4+ years of marketing experience, including B2B
Experience creating sales collateral
Clear writing about complex financial or technical products
Experience running events or campaigns, including vendors, budgets, and timelines
Comfort with pipeline metrics, such as how many event attendees convert to demos
Daily use of AI tools in your work

Qualification

Experience creating sales collateralDaily use of AI toolsWorking knowledge of FigmaExperience marketing to CFOsBackground in retirementVideo production experienceHigh agencyHigh tastesFriction friendly

Required

4+ years of marketing experience including B2B
Experience creating sales collateral
Clear writing about complex financial or technical products
Experience running events or campaigns including vendors, budgets, and timelines
Comfort with pipeline metrics such as event attendee conversion
Daily use of AI tools
Working knowledge of Figma

Preferred

Experience marketing to CFOs, finance, or HR buyers
Marketing experience at a well-known company
Background in retirement, benefits, payroll, or financial services
Video production experience
Experience with Framer or building web pages with AI coding tools
High agency: You believe the world is malleable and want to shape it to your vision.
High tastes: You have strong opinions on what “good” looks like in your field. Craftsmanship matters.
Friction friendly: We debate pretty hard. Friction polishes the work. You challenge and expect to be challenged. Compromise leads to mediocrity.

Benefits

Vision

Company

Basic Capital

View company page

Source: ashby

Active within the past hour

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