Crunchyroll Director, Enterprise Strategy at Crunchyroll leads company-wide strategy development and messaging. The role partners with senior leadership to align business priorities and communicate strategic narratives.
Responsibilities
We're looking for a Director, Enterprise Strategy to help shape where Crunchyroll is going, what we prioritize, and how we win over the long term.
Reporting to the VP of Strategy, you'll lead two connected areas: Enterprise Strategy and Strategy Messaging. You'll help define our company-wide strategy, guide how individual business and functional strategies align, and turn complex analysis into a clear, compelling narrative that leaders and teams can act on.
You'll work across the business, partnering with senior leadership to make strategic choices, anticipate market shifts, and keep Crunchyroll positioned for long-term success.
Core Responsibilities
Develop and maintain Crunchyroll's company-wide strategy, priorities, and core beliefs in partnership with the President and Executive Office, testing assumptions as markets evolve.
Set the strategic direction and guardrails for Membership, SVOD, and functional strategies, ensuring they align with enterprise priorities.
Identify enterprise-level opportunities, choices, and tradeoffs, including where to play and how to win, and frame recommendations for senior leadership decisions.
Assess the anime and SVOD markets, competitive trends, and industry innovation to understand Crunchyroll's long-term position and where its advantages are durable or at risk.
Build scenarios around industry consolidation, competition, rising costs, and changing consumer demand, partnering with Research & Insights to ground the strategy in evidence.
Develop enterprise strategy materials for the President, senior management team, and Sony/SPE, supporting the VP of Strategy as the primary representative for this work.
Turn strategy, research, and complex analysis into clear, compelling presentations and narratives for internal audiences, keeping ownership of the findings and their communication distinct.
Set standards for strategy presentations, documents, and memos, and define how, when, and with whom the strategy function communicates, balancing these needs with strategy development.
Qualification
Exceptional analyticalStrong judgment in navigating ambiguityExcellent interpersonal skills
Required
12+ years of experience in management consulting or corporate strategy within media, technology, or consumer subscription businesses.
Proven experience developing enterprise-level strategy, framing complex business decisions, and presenting recommendations to senior executives.
Experience working in a global or multi-market business.
Exceptional analytical, written, and visual communication skills, with the ability to turn complex analysis into clear, compelling narratives for audiences at all levels.
Track record of setting strategic direction and aligning senior leaders across business lines without direct authority.
Ability to move comfortably between rigorous strategic analysis and executive-level storytelling.
Experience building or scaling a function, with the ability and interest to grow and lead a team.
Strong judgment in navigating ambiguity, competing priorities, and evolving business strategies.
Excellent interpersonal skills, with the emotional intelligence and empathy to build relationships and influence across teams.
MBA or other relevant advanced degree preferred.
Experience operating within a parent-company structure is a plus.
The Strategy team sits within the Chief Strategy Officer organization, with the VP of Strategy reporting directly to the CSO. The team owns Crunchyroll’s enterprise strategy, membership strategy, and SVOD strategy, along with the fan, competitor, and market research that grounds them. It is tasked with shaping Crunchyroll’s long-term direction and helping orchestrate how the company unlocks value, fuels growth, and inspires deeper avidity for Crunchyroll among anime fans worldwide.