Edmentum Principal Designer leading Edmentum's Design System and Brand Guidelines to ensure consistent, scalable, and accessible brand experiences. Collaborate across teams to unify creative vision and modernize brand identity.
Responsibilities
As our Principal Designer, you'll be the driving force behind Edmentum's Design System and Brand Guidelines, shaping how millions of educators and students experience our brand. Partnering closely with the Creative Director, you'll build and govern the systems that keep our visual identity consistent, scalable, and accessible across every touchpoint, while staying hands-on with the craft you love: design systems, motion graphics, web design, and brand storytelling. You'll play a central role in our brand refresh and modernization efforts, and your work will connect Marketing, Product, and Development around one unified creative vision.
Lead the development, governance, and evolution of Edmentum's design systems and Figma component libraries
Shape and maintain the brand guidelines and visual identity that define how Edmentum shows up in the world
Design scalable, accessible web experiences, templates, and UI solutions
Create standout marketing assets across digital, social, email, web, presentations, events, and print
Partner across Product, Development, Marketing, and content teams to bring one consistent brand to life everywhere
Bring stories to motion through animation, motion graphics, and video
Champion smarter workflows, stronger documentation, and AI-enhanced design practices
Qualification
You are an expert in typography
Required
You have a bachelor's degree in graphic design, visual communications, or a related field, or equivalent experience
You have 10 or more years of experience spanning graphic design, brand design, creative marketing, design systems, and UX/UI design
You are a Figma power user with deep expertise in libraries, components, variables, FigJam, and Buzz
You have built and governed enterprise design systems
You have a strong command of Atomic Design, responsive design, web design, and user experience principles
You are an expert in typography, layout, and visual storytelling
You are proficient across Adobe Creative Cloud, including Illustrator, Photoshop, InDesign, After Effects, and Premiere Pro
You bring motion graphics and animation experience to your work
You have designed presentations and sales enablement materials that land
You collaborate seamlessly with software development and product teams
You embrace AI-powered design workflows to work smarter
You are willing to take on evolving responsibilities based on business needs
