Present to founders: teach the Acquisition.com sales and marketing frameworks on stage, with the finance and operations context that makes them work.
Make the frameworks land: translate frameworks into clear lessons that founders can apply immediately, across sales, marketing, finance, and operations.
Diagnose business constraints: go deeper in intimate round-tables and sidebar conversations to help founders identify their core problem.
Study incoming cohorts: between events, research the next group of business owners and prepare rigorously for the room.
Hone your craft: run a retrospective after each event, answer founder follow-ups, and iterate on the format, materials, and presentation.
Strengthen your team: collaborate with peers across the Advisory Practice and ACQ, and help your teammates get better.
Qualification
Commands a roomDeep in sales and marketingAll in and self-directedRelentless about improving the craftMakes the whole team betterBoth days land
Required
Commands a room, large or small. Holds the stage, draws people out at the table, and fields hard questions live. Presence, not rah-rah charisma.
Deep in sales and marketing, fluent enough in finance and operations to read the whole business, and able to make it all simple.
Scaled or exited a business as an operator who owned the P&L, at least seven figures. You diagnose from having carried the number, not just advised on it.
All in and self-directed: fully committed with no outside company, energized by the prep between events as much as the stage.
Relentless about improving the craft, treating every event as a chance to get sharper.
Makes the whole team better, not just yourself, and easy to build with.
Founders leave each event able to name the true constraint in their business
Founders experience a moment of clarity that changes how they think about their company and their role as CEO
Both days land: the presentation holds the full room, and the round-tables move each founder forward
Event satisfaction and engagement scores stay high, and founder follow-ups are answered promptly
Each event improves on the last through your retrospectives and iteration