Omnichannel Marketing Manager - Retail (Starlink) at Spacex · LumiJobs

Responsibilities

Own channel marketing strategy and execution across Starlink’s retail partners (in-store, online marketplaces, retailer websites, retail media networks, and events) to drive awareness, consideration, conversion, and sell-through; flex across national, US regional, and global omnichannel work as needed
Serve as the main point of contact for multiple retail partners, negotiating co-marketing initiatives, in-kind placement, and in-store placement, ensuring maximal visibility and impact across physical and digital spaces
Plan and run co-marketing and retail media campaigns (on-site, off-site, in-store digital), including audience strategy, budget allocation, flighting, and creative testing, while keeping branding, messaging, and value proposition consistent across partner digital and physical retail
Lead launch and always-on retail marketing for new products, kits, promotions, seasonal peaks, and retailer events, coordinating digital and in-store assets, training, and on-the-ground activation. Collaborate with partners’ buying, space planning, marketing, e-commerce, and category teams on calendars, creative, promotions, in-store presence, and performance goals
Create and maintain retailer-ready digital and in-store assets, enablement (talk tracks, FAQs, demo/signage guidance, training), and multi-country / US-regional playbooks that adapt messaging, offers, merchandising, and in-store tactics to retailer ecosystems without diluting global brand standards. Manage the content and merchandising operating cadence (briefs, version control, localization, legal/compliance, partner/regional SLAs)
Co-own retail marketing budgets and measurement frameworks/dashboards (traffic, conversion, sell-through, share of shelf/voice, brand/incremental lift, attach, subscriber contribution); run tests, monitor competitive presence, and convert insights into scalable solutions and playbooks
Align with product, brand, growth, sales, and channel teams to keep retail messaging, offers, inventory stories, and experiences accurate and commercially effective

Omnichannel Marketing Manager - Retail (Starlink)

Responsibilities

Qualification

Required

Preferred

Benefits

Company

Spacex

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