Goteleport Senior Content Marketing Manager responsible for defining and executing content strategy targeting engineering personas. Manage end-to-end content delivery and leverage AI tools to scale technical content workflows.
Responsibilities
Define and execute the content strategy and technical storytelling that generates demand for Teleport among our engineering personas.
Research, source, and create technical blogs, videos, ads, web pages, social media posts, and more.
Become an internal subject matter expert on Teleport’s products, customers, competitive landscape, and more.
Source and develop a network of external contributors to establish a continuous pipeline of original, expert content.
Manage content delivery from end-to-end to maintain consistent delivery.
Use performance data and analytics to identify new content opportunities.
Leverage AI tools to scale technical content workflows and increase content quality.
Collaborate with internal subject matter experts in product, engineering, marketing, and sales.
What You’ll Bring:
Exceptional writing, editing, and communication skills, with the ability to translate complex, technical concepts into clear, marketing-purposed content.
Knowledge of content marketing, SEO, and GEO best practices.
A sharp eye for detail and content quality.
Qualification
Exceptional writingKnowledge of content marketingA high level of autonomy
Required
Exceptional writing, editing, and communication skills
Knowledge of content marketing, SEO, and GEO best practices
Deep expertise developing content tailored to technical buyer journeys
Advanced knowledge of software development, cybersecurity, identity and access management, and cloud/infrastructure technology concepts
Experience using LLMs to accelerate content production without compromising quality
5-7 years of experience in B2B technical marketing, content marketing, product marketing, developer relations, or product management
Experience as a technical practitioner in software engineering, platform engineering, cloud engineering, cybersecurity, or a related discipline
A portfolio that demonstrates technical content across web, blog, video, social media, ad, and other mediums
Preferred
A high level of autonomy; confident driving projects despite ambiguity
Understanding of what separates effective marketing content from “AI-slop,” and can articulate and enforce AI quality standards across content types