Content Lead

remotefull timeRemoteseniorH1B: no

Clera Content Lead at Clera owning the company's voice and LinkedIn strategy within the Growth team. Responsible for ghostwriting, producing long-form content, and shaping brand voice across channels.

Responsibilities

This is a senior individual contributor role sitting within the Growth team at a fast-moving, remote-first fintech startup building global business identity infrastructure. As Content Lead, you'll own the company's voice end-to-end — from founder-led LinkedIn strategy to long-form thought leadership — and work directly with leadership to shape how the brand reaches and resonates with its buyers.
Ghostwrite and manage founders' LinkedIn presence, turning their thinking and customer conversations into posts that sound authentically like them.
Own the company's LinkedIn strategy and content cadence, optimising for attention, conversation, and conversion.
Produce long-form content — blogs, white papers, and case studies — that establishes credible thought leadership in the space.
Guard brand voice and tone across all published channels, including the website, press releases, and social media.
Extract raw material directly from founder conversations and customer insights rather than waiting for detailed briefs.

Qualification

3–8 years of experience in contentDeepBackground in B2B SaaSFully remote

Required

3–8 years of experience in content, copywriting, or communications roles with a strong portfolio of compelling copy.
Proven ability to write convincingly in someone else's voice — through executive ghostwriting, managing a founder's social presence, or comparable work.
Deep, hands-on expertise with LinkedIn as a content channel: engagement mechanics, conversion patterns, and audience building.
Experience writing long-form content including blogs, white papers, and case studies.
Track record developing and maintaining brand voice and tone guidelines across multiple formats and channels.