Arcade Contract to Hire Product Marketer at Arcade responsible for defining market understanding of Arcade and the AI video category. Partners with CEO, product, design, and engineering to launch features and create compelling narratives.
Responsibilities
We're looking for a product marketer who can help define how the world understands Arcade—and the AI video category we're creating.
You'll partner closely with the CEO, product, design, and engineering to launch new features, develop compelling narratives, and create content that people actually want to read and share. One week you might be developing the messaging for a major product launch. The next, you'll be synthesizing customer conversations into a thought-provoking blog post or helping shape our social strategy around emerging AI trends.
This is an unusually hands-on role for someone who loves moving between strategy and execution. You'll write, experiment, publish, analyze, and continuously refine how Arcade shows up in the market.
Qualification
First and foremostYou care deeply about qualitySkills and QualificationsExceptional writing skills across blogsExperience marketing AI productsExperience producing webinarsWhy Arcade Might Be a Great Fit for You
Required
First and foremost, you're an exceptional storyteller. You have strong product intuition, know how to translate technical features into compelling customer value, and have a knack for finding the interesting insight that everyone else missed.
You're excited by AI and emerging technology—not just because it's new, but because you genuinely enjoy understanding where the market is headed. You're comfortable operating with ambiguity, moving quickly, and wearing many hats. You don't wait for perfect information; you ship, learn, and iterate.
You care deeply about quality, but you also know that consistency beats perfection.
Skills and Qualifications
5+ years of experience in product marketing, content marketing, or a similar role at a B2B SaaS company.
Exceptional writing skills across blogs, product launches, social media, and customer-facing content.
Experience leading product launches from messaging through execution.
Strong ability to synthesize customer interviews, industry trends, and product developments into clear narratives.
Experience developing social media strategies, particularly on LinkedIn.
Highly organized with excellent project management skills.
Comfortable collaborating closely with product, engineering, design, sales, and founders.
Excited to experiment with AI tools as part of your daily workflow.
Preferred
Experience marketing AI products.
Background in product-led growth or developer tools.
Experience producing webinars, videos, or multimedia content.
Existing audience or demonstrated thought leadership in B2B SaaS or AI.
Why Arcade Might Be a Great Fit for You
Own product marketing at one of the fastest-moving AI startups.
Work directly with the CEO to shape company positioning, launches, and category strategy.
Help define how software companies communicate products in the age of AI.