Later Account Manager at Later manages a portfolio of influencer marketing clients, ensuring campaign success and measurable ROI. The role includes strategic consulting, campaign execution, and mentoring junior team members.
Responsibilities
Own a portfolio of customer relationships from onboarding through renewal, ensuring adoption, satisfaction, and retention.
Act as a trusted advisor by providing strategic recommendations that align influencer programs with customer business goals.
Lead strategic business reviews (SBRs) and campaign wrap reports, delivering insights that shape future strategy.
Technical / Execution
Oversee influencer campaign delivery from kickoff through reporting, ensuring content quality, on-time execution, and alignment to KPIs.
Partner with customers on post-sale strategy, sharing best practices and actionable insights to optimize performance.
Manage budgets, contracts, and deliverables with precision, providing transparent updates and proactive issue resolution.
Team / Collaboration
Project manage campaigns by delegating executional tasks to Coordinators/Co-Ops, while serving as a mentor and coach.
Collaborate cross-functionally with Sales, Strategy, Research, and Product teams to deliver seamless client experiences.
Represent the customer and influencer voice internally, escalating insights and feedback to shape platform and service improvements.
