Responsibilities

You’ll be the product owner for how companies discover Tremendous, sign up, and send their first reward.
Most companies research us before they ever meet a salesperson. They find us through a search, an ad, or a reward somebody sent them. A fair number sign up on their own, either because they're too small for a sales rep or because they just prefer it. You'll own product growth overall, but self-serve clients are your primary focus and scorecard. At the top of the funnel we can't tell who's a solo marketer and who's a future enterprise buyer, so you’ll build for both.
The Growth team doesn't exist yet, so you'll arrive, borrow engineers from another squad to get moving, and write the roadmap we hire against. You'll have real influence over what this team becomes and who's on it.
One thing to know up front: the standard product-led growth playbook doesn't apply here. We have no free tier, no trial, and no paywall, so the usual levers don't exist. We also don't have the traffic for most A/B tests to reach significance. You'll need to look at a flow and know what's wrong with it rather than wait for a test to tell you.
The product management team today is 7 PMs, led by a co-founder who serves as Head of Product. You'll also work with Marketing on campaigns and with RevOps on the handoffs between self-serve and sales.
Own first touch to first reward sent. Signup, onboarding, and the first order are yours outright. On the site and landing pages, you own conversion and experiments; Marketing owns brand, content, and spend.
Develop the growth roadmap, then help staff the squad that runs it (both through internal transfers and outside hires).
Build the systems that let us test. Standing up a landing page, changing it, and killing it should take a day, without waiting on an engineering sprint.
Run campaigns with Marketing. We'll pull a growth marketer into your team's cadence so a campaign ships end to end: audience, copy, landing page, emails, ads.
Give promising acquisition channels product and engineering muscle: referrals, programmatic SEO, AI-search and chatbot referrals, interactive tools, reward recipients becoming senders.
Turn incentives into a system. Today we hand out test funds and fee waivers case by case. You decide what we offer, to whom, and what it's worth.
Prototype with AI in hours, and put it in front of real companies the same week.

Senior Product Manager - Growth at Tremendous · LumiJobs

Senior Product Manager - Growth

Responsibilities

Benefits

Company

Tremendous

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