Brand Manager Mobile Marketing (Contract)

USA-CA-San Mateocontract

Apply on Employer Site

On Site

mid

H1B: yes

Sony Interactive Entertainment The Brand Manager Mobile Marketing (Contract) at Sony Interactive Entertainment supports marketing, launch, and live-service operations for MLB The Show Mobile. Responsibilities include campaign execution, platform marketing support, and player engagement initiatives.

Responsibilities

Mobile Campaign Execution
Drive the planning and execution of integrated marketing campaigns for MLB The Show Mobile.
Coordinate timelines, assets, approvals, and deliverables across internal and external teams.
Assist with launch campaigns, content updates, seasonal programs, and promotional initiatives.
Maintain campaign trackers, status reports, and project documentation.
Helping create and evolve strategy for marketing of product
App Store & Platform Marketing Support
Coordinate assets, copy, and featuring nominations for event marketing on App Store and Google Play.
Partner with external vendor on App Store Optimization (ASO), including keyword research, metadata updates and localization.
Partner with external vendor on Conversion Rate Optimization (CRO), including test strategy, asset development and execution.
Track platform merchandising, featuring opportunities, and partner programs.
Live Service & Customer Engagement Support

Qualification

Strong attention to detailPassion for gamingExperience with ASO/CROExperience with programmatic mediaKnowledge of baseball and MLB The Show

Required

2–4 years of experience in mobile app/game marketing
Strong organizational and project management skills.
Excellent written and verbal communication abilities.
Ability to manage multiple projects simultaneously in a fast-paced environment.
Strong attention to detail.
Passion for gaming, sports, and mobile experiences.

Preferred

Experience supporting mobile marketing campaigns.
Familiarity with App Store and Google Play ecosystems.
Experience with ASO/CRO, CRM, lifecycle marketing, or live-service products.
Experience with programmatic media, analytics and campaign reporting.
Knowledge of baseball and MLB The Show.
Experience coordinating creative production workflows.
Quality and timeliness of campaign execution
Accuracy and completeness of marketing deliverables

Company

Sony Interactive Entertainment

View company page

Source: greenhouse

Active within the past hour

More roles at Sony Interactive Entertainment

Data Scientist II - Decision Science

USA-CA-San Mateo

Staff Software Engineer (Linux Kernel)

USA-CA-Aliso Viejo

Manager, Data Science, Payments & Subscriptions

USA-CA-San Diego-Via Esprillo

Senior Director, Legal - Global Privacy & Data Counsel

USA-CA-San Mateo

Boost Your Interview Chances

Improve Resume Match Score

Free

Your Score

9.0

Strong Applicant

Optimize my Resume

Apply Faster with Autofill

Free

Save your profile once. LumiJobs pre-fills the employer's application form so you stop re-typing the same answers on every site.

Apply With Autofill

Or skip LumiJobs's tools and submit directly on the employer's career site.

Apply on Employer Site

Brand Manager Mobile Marketing (Contract) at Sony Interactive Entertainment · LumiJobs