Responsibilities

Chime is hiring a Director of Lifecycle Marketing Operations to build and run the operational engine behind everything we send to members: campaign execution, channel health and deliverability, the automation and platform layer, and the governance that keeps it all safe and high quality at scale. Most of that work is manual today. Your mandate is to make it faster, higher quality, and increasingly automated, with an agent-supported operation as the destination.
You'll lead a growing execution team through an execution lead and a set of channel and platform specialists, and partner closely with MarTech, Growth Engineering, and the lifecycle strategy leads to turn strategy into live, high-quality messaging. This is a leadership role with real technical depth: you set the operational strategy and prioritize the work, and you go deep into the detail when it counts.
Own the Messaging Operations engine and set its operational strategy across campaign execution, channel health, deliverability, automation, and the platform layer — and own the metrics that say whether it's working: throughput, quality, speed to launch, deliverability, and channel health.
Own the operational process end to end, from intake to launch: build, QA, deployment, and the standards that keep quality and speed high as volume grows.
Drive the automation and AI-agent roadmap, taking the team from manual execution to supervising and governing automated workflows, and fold what you learn from experimentation into the wider Lifecycle roadmap.
Own governance for everything that ships: channel standards, deliverability and compliance, and the QA model for automated and agent-driven sending, in a regulated environment where safe sending is non-negotiable.
Own channel excellence across email, push, in-app, and SMS — health, analytics, opt-in/opt-out, and deliverability. Set the benchmarks the operation runs on, connect them to the business metrics leaders care about, and scout and pilot new channels before we need them.
Build and lead a growing, increasingly technical team through an execution lead plus channel and platform specialists: set the structure, proactively source talent for your team and across Chime, set clear expectations, and give the team the context and room to own outcomes.
Act as Lifecycle's primary stakeholder to MarTech on how we use the platform and what gets built on top of it, partner with Growth Engineering on the build, and work with the lifecycle strategy leads to turn their plans into live messaging.
To thrive in this role, you have
8+ years in marketing or CRM operations, lifecycle execution, or martech, including 3+ years leading teams — with experience developing leads or managers, not only individual contributors.
Deep expertise with engagement and CRM platforms (Braze or similar): campaign operations, journey architecture, automation, and the technical layer underneath.

Director of Messaging Operations at Chime · LumiJobs

Director of Messaging Operations

Responsibilities

Qualification

Required

Preferred

Benefits

Company

Chime

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