Assetwatch Integrated Marketing Campaign Manager at AssetWatch responsible for strategy and execution of multi-channel B2B campaigns to drive pipeline and revenue. Manages campaigns in HubSpot and collaborates cross-functionally.
Responsibilities
Campaign Strategy & Execution
Develop and execute integrated, multi-channel campaigns to drive demand, pipeline, and revenue
Translate business goals into coordinated campaigns across email, paid media, web, events, and sales outreach
Own campaign execution end-to-end, including building and launching campaigns in HubSpot
Marketing Automation & Campaign Operations
Build, test, and deploy campaign assets in HubSpot (emails, landing pages, workflows, forms)
Partner with Lifecycle Marketing to ensure proper segmentation, targeting, and timing
Manage campaign workflows and triggers to support lead generation and nurture efforts
Ensure campaigns are properly tracked, tagged, and attributed
Cross-Functional Alignment
Collaborate with product marketing, content, design, and sales to align messaging and campaign goals
Work closely with RevOps to ensure Salesforce and HubSpot alignment for campaign tracking and lead flow
Qualification
4–7+ years in B2B SaaS marketingWhat Success Looks LikeClearThe salary range was determined by role
Required
4–7+ years in B2B SaaS marketing, demand generation, or integrated campaigns
Hands-on experience executing campaigns in HubSpot (or similar MAP)
Strong understanding of pipeline generation and SaaS funnel metrics
Experience working with Salesforce CRMand marketing-sales alignment
Ability to manage both strategy and execution in a fast-paced environment
What Success Looks Like
Campaigns consistently generate qualified pipeline and revenue
Seamless execution from strategy → build → launch → optimization
Strong alignment between marketing campaigns and sales outcomes
Clear, reliable campaign reporting and attribution
The base salary range for this full-time position is posted below, plus equity and benefits. Variable pay, bonuses, and other cash compensation will be discussed throughout the interview process.
The salary range was determined by role, level, and location. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range applicable to your location during the hiring process.