Responsibilities

Working closely with sales, product, partnerships and communications teams, you'll be responsible for bringing cybersecurity launches, features, and messaging to market through various channels while ensuring cohesive positioning across audiences.
This role needs someone who can set vision and strategy while being hands-on with execution, from launching product capabilities for security operations and sector-specific tools to quarterbacking demand generation campaigns that drive adoption. Working at the intersection of AI safety, the evolving threat landscape, and campaigns, you'll help shape industry conversations around AI's role in cyber defense that drive measurable pipeline and impact results.
Coordinate and execute a comprehensive marketing strategy for cybersecurity across key segments: enterprise security operations, threat intelligence, detection and response, governance/risk/compliance, MSSPs and more
Craft differentiated positioning and messaging across solutions pages, campaign materials and content for distinct audiences within the vertical
Support go-to-market for product and solution launches including sector-specific offerings and relevant MCP integrations and skills (SIEM, SOAR, EDR, threat intelligence platforms, etc.)
Partner with the alliances team on joint go-to-market with cybersecurity partners, including shared positioning, launch coordination, and integrated campaign moments across security platform and services partners
Partner with communications on executive thought leadership regarding AI's potential to tip the balance toward defenders, including flagship announcements in the context of key security initiatives
Work with the social and content teams on a cybersecurity content calendar that highlights use cases, case studies, and partnership announcements
Drive thought leadership initiatives and speaking / event opportunities relevant to the security community
Enable sales teams with compelling materials, outbound campaigns, and pipeline-driving initiatives for security-led enterprise accounts
Report on which channels and campaigns are driving results and identify opportunities for iteration

Qualification

Role-specific policy

Required

Have direct experience marketing software products to security audiences, including familiarity with how CISOs, SOC leaders, and security engineering teams evaluate and buy technology
Thrive in a 0-to-1 environment — can build processes where none exist and navigate ambiguity across a complex stakeholder landscape
Are an adaptable generalist with exposure and competency within multiple marketing functions (content, campaigns, social, analytics, sales enablement)
Have strong written and verbal communication skills, with an ability to translate complex AI capabilities into clear, compelling narratives for both technical practitioners and non-technical audiences
Are a quick learner who can absorb context on security workflows, buyer dynamics, and compliance frameworks rapidly
Excel at cross-functional collaboration — comfortable being the connective tissue between product, sales, partnerships, communications, and marketing teams
Are passionate about AI's potential to strengthen cyber defense while maintaining focus on responsible, safe deployment

Preferred

Have 8+ years of marketing experience with at least 2 years of experience in cybersecurity, security operations, or the broader security technology space
Have worked in or with security organizations and understand the distinct priorities and decision-making dynamics of security buyers
Possess experience with event marketing at security conferences (e.g., RSA Conference, Black Hat, Gartner Security & Risk, ISAC events)
Have a background in enterprise sales enablement, particularly in complex or regulated industries
Show a track record of building marketing programs from scratch at a growth-stage company
Demonstrate interest in the responsible deployment of AI in security contexts, including an awareness of the dual-use considerations unique to cybersecurity use cases
Role-specific policy: For this role, we expect staff to be able to work from our Washington, D.C. or San Francisco office at least once a month for cross-functional stakeholder engagement. We encourage you to apply even if you might need some flexibility for an interim period of time for relocation.
The annual compensation range for this role is listed below.

Solutions Marketing Manager, Cybersecurity at Anthropic · LumiJobs

Solutions Marketing Manager, Cybersecurity

Responsibilities

Qualification

Required

Preferred

Benefits

Company

Anthropic

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