We are seeking a Growth Marketing Manager to build the web and organic growth engine for SMB advertisers at OpenAI. This is a zero-to-one opportunity to shape how businesses discover our advertising platform, understand its value, and become successful advertisers.

Own the SMB Ads web strategy and roadmap to grow qualified discovery, signup, and advertiser activation.

Grow organic discovery through search, content, and GEO. Test new ways to help businesses find and evaluate OpenAI’s advertising offering.

Analyze journeys, funnels, and cohorts to identify conversion barriers and prioritize high-impact improvements.

Run experiments across landing pages, messaging, navigation, personalization, offers, and conversion flows. Use results to guide the roadmap.

Improve the journey from website visit to signup, onboarding, and first campaign with Product and Ads Engineering.

Define instrumentation, test design, attribution, and reporting with Data Science and marketing systems teams to measure incremental activation and advertiser value.

Launch useful web experiences with Content, Product Marketing, Design, Engineering, and specialist agencies. Evaluate capabilities such as personalization, chat, and experimentation tools.

Connect landing experiences to in-product, referral, and cross-sell acquisition programs. Coordinate onboarding and engagement with Lifecycle Marketing.

Use AI to accelerate research, prototyping, content, analysis, and experimentation. Scale successful tests and communicate results clearly.

You Might Thrive in This Role If You

Bring 4–7 years of experience in growth marketing, web strategy, organic acquisition, conversion optimization, or product growth, with measurable acquisition, activation, or revenue impact.

Growth Marketing Manager - Web & Organic, SMB Ads

Responsibilities

Qualification

Preferred

Company

OpenAI

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