Senior Manager, Revenue Marketing

San Francisco · Remotefull timeRemote

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senior

$160k–$190k

H1B: no

Trulioo Senior Manager, Revenue Marketing at Trulioo responsible for building and running demand generation and account-based marketing to acquire and grow mid-market and enterprise accounts. Leads lifecycle marketing strategy and manages the events team.

Responsibilities

Own demand generation and ABM strategy for net-new mid-market and enterprise acquisition, from channel selection through campaign execution.
Build and run lifecycle marketing that grows and retains existing accounts, partnering closely with customer success and sales on expansion.
Own funnel targets and funnel hygiene end to end, and build the day-to-day operating relationship with SDR leadership in the sales org, driving lead scoring, handoff, and account targeting.
Lead the events team and connect event programs directly to pipeline outcomes rather than running them apart from it.
Hire and structure the growth marketing team, designing the function rather than inheriting one already built.
Leverage AI and emerging technologies to improve productivity, streamline workflows, and identify opportunities for continuous improvement while ensuring the responsible, secure, and compliant use of AI tools.
Build and introduce shared AI-enabled workflows for testing, targeting, and campaign construction that the wider growth team adopts and improves over time, using real results to guide what gets refined next.
What You'll Bring:
Bachelor's degree in marketing, business, or a related field, or equivalent experience.
8+ years of experience in B2B SaaS demand generation, ABM, or growth marketing, with direct ownership of pipeline and revenue targets, not just campaign execution.
Strong cross-functional operating skill, building trust and alignment with sales, customer success, RevOps, and finance without formal authority over every function you touch.
Direct experience selling into mid-market and enterprise accounts, with comfort owning a full funnel spanning demand generation and lifecycle marketing together.

Qualification

Background in fintechInterview ProcessAt TruliooRecruiter InterviewHiring Manager Interview

Preferred

Background in fintech, identity, compliance, or another regulated B2B category.
Direct experience with an ABM platform such as Demandbase, 6sense, or a comparable tool.
Experience with GTM engineering tools like Clay, or building no-code automations that connect CRM, enrichment, and outbound systems.
Interview Process:
At Trulioo, we strive to create an interview experience that is transparent, engaging, and respectful of your time. Our process is designed to help us learn more about your skills and experience while giving you insight into our team, culture, and the impact of the work we do.
Here's what you can expect throughout the interview process:
Recruiter Interview: 30 minutes
Hiring Manager Interview: 60 minutes