Aipn The Director of Digital Organizing leads AIPN's grassroots program, managing email, SMS, digital advertising, and constituent activation systems. This senior role collaborates with multiple teams to drive engagement and advocacy efforts.
Responsibilities
Build and manage AIPN's email and SMS program end-to-end, in collaboration with the engineering team — including writing, sending, segmentation, list growth, and deliverability.
Stand up and operate a rapid-response constituent activation system that drives calls, emails, and direct contact from AIPN supporters into Capitol Hill offices in coordination with the Government Affairs team.
Manage AIPN's grassroots vendors, including email-to-Congress and SMS platforms.
Own data hygiene, A/B testing, attribution, and reporting dashboards for the grassroots program.
Run AIPN's organic social presence across relevant platforms, in coordination with the Communications Director.
Develop and execute AIPN's paid digital advertising strategy.
Set performance benchmarks and report regularly on grassroots and digital program outcomes.
Coordinate closely with Government Affairs to time activations against legislative windows, markups, floor action, and other strategic moments.
Work with Communications on message consistency across earned, owned, and paid channels.
Liaise with allied advocacy organizations and grassroots networks aligned with AIPN's policy priorities.
Support in-person events, as well as website and CMS maintenance (as capacity allows).
3-7+ years of grassroots, digital, or advocacy experience on political campaigns or in nonprofit advocacy.
Qualification
LocationCompensationReports toBenefits
Required
Demonstrated track record building a grassroots program from scratch.
Strong written and verbal communication skills, including the ability to write supporter-facing email and SMS copy under deadline.
Based in or willing to relocate to the D.C. area; this is a hybrid role reporting to our Capitol Hill office at least once per week.
Hands-on experience with at least one constituent activation platform (e.g., Quorum, Phone2Action/CQ, Action Network, EveryAction, or comparable).
Experience managing paid digital media budgets across Meta, Google, programmatic, or comparable channels.
Experience running coalition-based advocacy.
Familiarity with website and CMS administration (Wordpress preferred).
Exposure to AI policy and/or national security policy.
Location: Washington, D.C. (hybrid)
Compensation: $115,000-140,000
Reports to: Executive Director
Benefits: Benefits include technology budget, stipend for health insurance, and unlimited PTO.
