Definitivehc Solutions Consultant, Digital Audiences, responsible for growing digital audience revenue within existing healthcare customer accounts. Leads audience strategy conversations and collaborates cross-functionally.
Responsibilities
Definitive Healthcare is building a market-leading digital audience business that enables healthcare brands, agencies, and platforms to activate high-quality HCP and consumer (DTC) audiences across the AdTech ecosystem. We are hiring a Solutions Consultant, Digital Audiences to sit alongside our Life Sciences sales team and grow digital audience revenue inside our existing customer base.
This is a hybrid role: part commercial seller, part practitioner-level expert in healthcare audience strategy and activation. Time is split roughly evenly between internal and external work. Internally, you’ll identify prospects and work with Account Executives to set up meetings and qualify digital audience opportunities across their accounts. Externally, you lead audience strategy conversations with pharma, biotech, medical device, and diagnostics marketers - translating their commercial objectives into targeting, activation, and measurement approaches our platform can deliver.
This is not an overlay or post-sale support function. You carry a number, you are measured on the revenue you help create, and you are expected to be in accounts and in deals. This is a highly cross-functional role working with Sales, Product, Digital Operations, Enablement, and Marketing.
Generate and Advance Pipeline
Work account lists with Life Sciences Account Executives to identify and prioritize digital audience opportunities and contribute directly to a shared revenue target.
Join account planning sessions and shape the audience strategy inside each customer growth plan.
Run joint prospecting - outreach, discovery meetings, and customer workshops - to open conversations sellers cannot open alone.
Map new buyers beyond our traditional contacts: brand and digital marketing leads, media and omnichannel teams, and the budgets they control.
Maintain a qualified, forecastable pipeline of audience opportunities in the CRM.
Lead Customer Strategy
Act as the audience authority in front of customers, consulting with their marketing, media, commercial, and analytics stakeholders on targeting and activation approaches.
Build audience recommendations and campaign strategies with the Digital Operations team, tied to the customer’s stated brand or portfolio objectives.
Qualification
Understanding of HIPAAAgency
Preferred
Working knowledge of healthcare data - claims, EHR, prescriber, and provider affiliation - and how it supports audience building.
Understanding of HIPAA, privacy-safe targeting, and the pharmaceutical medical, legal, and regulatory review process (MLR).
Agency, publisher, or health-media background, particularly in HCP or DTC campaign delivery.
Experience in a team-selling or specialist-seller model at a SaaS or data company.