As an Advertising Campaign Strategist (ACS) at Demandbase, you'll play a critical role in helping our customers realize the full value of their investment in our advertising solutions. You’ll act as a strategic advisor and media expert—ensuring campaign success, driving full media utilization, and delivering actionable insights that demonstrate measurable business value.

The ACS is a hybrid of campaign manager, data analyst, and customer success partner. You’ll work cross-functionally with our Ad Ops, Product, and GTM teams to execute high-impact advertising campaigns while helping Demandbase achieve its internal revenue goals.

This role is positioned for growth into a Senior or Lead position.

Manage a book of ~20 customer accounts (volume may vary by segment)

Drive full utilization of booked media budgets through strategic execution and performance storytelling

Build and manage customer audience journeys and campaign briefs

Deliver compelling, insight-driven reports that support renewals and expansion

Collaborate with cross-functional partners (CSMs, Ad Ops, Sales) to align campaign strategy and timelines

Surface optimization opportunities and serve as the voice of the customer in internal planning

Contribute to special projects, tiger teams, and the evolution of internal tools, templates, and processes

Support campaign launches and ensure impressions are served to drive accurate billing

Maintain East Coast (EST) working schedules to effectively support clients

Advertising Campaign Strategist

Responsibilities

Qualification

Required

Benefits

Company

Demandbase

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