Responsibilities

We are looking for a strategic, highly collaborative Senior Manager of GTM Enablement to lead how critical information, content, and change reaches and activates our Revenue organization.
This role sits at the intersection of Enablement, Product, Product Marketing, Revenue Operations, and Revenue Leadership, connecting company priorities to field execution. You will own the strategy and operating model for GTM enablement communications, content, and readiness...ensuring sellers and frontline leaders understand what matters, why it matters, and what they need to do next.
This is not simply a communications role. The Senior Manager will help create a more intentional and scalable seller experience by reducing noise, improving prioritization, strengthening launch readiness, and ensuring the field has the right information and resources at the right moment.
The ideal candidate combines strong GTM judgment with exceptional communication, program management, and change-management skills. They can take complex product, AI, pricing, process, and business initiatives and translate them into simple, actionable experiences that drive field readiness and adoption.
GTM Communication Strategy & Roadmap: Own the GTM enablement communications roadmap, aligning messaging across Product, Product Marketing, Revenue Operations, Revenue Leadership, and other cross-functional partners with key business and field priorities.
Content Creation: Translate complex product updates, AI capabilities, GTM initiatives, sales plays, and operational changes into clear, engaging, and actionable field content and communications, including newsletters, Slack updates, enablement resources, and leadership communications.
Change Adoption: Partner with Revenue leaders and cross-functional teams on major product launches, tooling rollouts, sales process changes, and other strategic initiatives, developing communications and enablement plans that support field readiness and adoption.
Field & Manager Communications: Build and manage recurring communications programs that help sellers and frontline leaders understand what matters, why it matters, and what actions they need to take, while reducing noise and improving consistency across the Revenue organization.
GTM Launch Communications & Readiness: Develop communications and readiness strategies for major product launches and strategic initiatives, bringing together messaging, content, enablement resources, and reinforcement to prepare the field for execution.
Enablement Operating Model & Scalability: Build scalable frameworks, templates, intake processes, prioritization mechanisms, governance standards,and operating rhythms that improve how GTM enablement communications and content are planned, executed, and reinforced.
Cross-Functional Partnership: Serve as a strategic partner across Product Marketing, Product, Revenue Operations, Sales, Customer Success, and Revenue Leadership to connect business priorities with field execution and create a cohesive seller experience.
Content & Platform Governance: Manage the organization, governance, and ongoing maintenance of enablement content across platforms, content hubs, and learning systems to ensure resources are current, relevant, easy to find, and aligned with field priorities.

Senior Manager, GTM Enablement - Communications, Content & Readiness at Ironclad HQ · LumiJobs

Senior Manager, GTM Enablement - Communications, Content & Readiness

Responsibilities

Qualification

Required

Benefits

Company

Ironclad HQ

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