Director, Digital Product at Praxis · LumiJobs

Responsibilities

As our digital product leader, you own the strategy and execution for the experiences people have with Praxis online. You will define our digital product strategy (drafting off insights from our physical programming), audit the technology we run today, and build a roadmap to simplify, integrate, and grow a world-class portfolio. Your canvas spans established products like the Praxis.co website and the Local Ecosystems platform, and the new digital hub for The Praxis Course.
Our posture toward technology. We are a tech-forward, entrepreneurial organization, and we believe technology, including AI, is most fully itself when it serves human dignity. We want a leader who is curious and experimental with new tools and equally clear about their limits. The digital experiences we build should restore human agency rather than override it, deepen real relationships rather than simulate them, and draw people toward connection and flourishing rather than mere engagement. Discerning where AI helps, and where human creativity and judgment must lead, is central to the job.
What Success Looks Like
In the first months, you deliver a clear audit of our digital stack and an agreed distinctive and imaginative roadmap to simplify and integrate it. The Praxis Course Hub is part of that audit, and you’ll articulate a go-forward product roadmap for it, integrated with our future plans for the website, email, and the broader Praxis Platform. Over the first year, community members find our digital products simpler, more connected, and more useful, and Praxis holds a shared, confident picture of the portfolio we are building toward. We’re finding product-market fit, hitting growth milestones per experience, and seen as a leader, amongst our peers and portfolio, in product development and growth.
Key Areas of Responsibility
Digital product strategy and roadmap
Define and own the digital product strategy across customer-facing Praxis experiences.
Build and maintain a prioritized roadmap that simplifies and integrates a fragmented set of products.
Bring the people we serve, our partners, and our internal teams along with a strategy they understand and trust.
Human-centered design and journey architecture
Map the journeys of the people we serve and design experiences that help them take a meaningful next step.
Shape information architecture, content hierarchy, interface clarity, pacing, and the small moments that make a product feel cared for.

Director, Digital Product

Responsibilities

Benefits

Company

Praxis

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