Dualentry The GTM Engineer at DualEntry owns and improves the GTM and RevOps setup across HubSpot and outbound tools. This role builds and optimizes outbound sequences and lead tracking workflows to maximize meeting bookings.
Responsibilities
Own and continuously improve GTM and RevOps setup across HubSpot and outbound tools
Build and iterate on cold email and LinkedIn sequences including copy, targeting, and sequencing
Set up and optimize outbound workflows using Smartleads, HeyReach, and Clay
Write, test, and refine outbound copy for email and LinkedIn focused on booking meetings
Define and maintain lead tracking, routing logic, and lifecycle stages in HubSpot
Identify lead drop-off points and implement automated follow-ups
Maintain clean, enriched data using Apollo, FullEnrich, RB2B, and Nooks
Qualification
2+ years of experience in GTM EngineerConfidence in writingPractical experience with ClayStrong understanding of lead tracking
Required
2+ years of experience in GTM Engineer, RevOps, Sales Ops, or Marketing Ops role
Strong hands-on experience with HubSpot workflows, lifecycle stages, routing, and reporting
Proven experience building and managing outbound sequences end-to-end
Confidence in writing, testing, and optimizing outbound copy
Practical experience with Clay, Smartleads, HeyReach, Apollo, FullEnrich, RB2B, or Demandbase
Strong understanding of lead tracking, attribution, and follow-up workflows
High attention to detail and strong data quality mindset
