Head of Marketing - Dermatology HS

Boston, MA, United Statesfull timeOn Site

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senior

H1B: yes

AbbVie Head of Marketing - Dermatology HS at AbbVie leads strategic marketing and commercial accountability for RINVOQ and lutikizumab launches. This role drives marketing vision, launch strategy, and cross-functional alignment for immunology assets.

Responsibilities

Join the Dermatology Ps and HS leadership team as Head of Marketing, collaborating with other key leaders.
Provide strategic leadership and direction for the marketing vision, strategies, and plans for our Immunology assets.
Drive the growth of our existing assets in the market, identifying opportunities to expand market share and increase revenue.
Prepare for the launch of future indications, developing launch plans and ensuring readiness across the organization.
Collaborate with cross-functional teams to understand market dynamics, customer needs, and competitive landscape to inform marketing strategies.
Understand the landscape of payers and work closely with Market Access to develop pricing and reimbursement strategies that optimize access to our Immunology assets.
Build and develop a high-performing marketing team, setting priorities and fostering a culture of innovation and collaboration.
Utilize strong strategic storytelling skills to effectively communicate marketing plans and initiatives to senior leadership and stakeholders.
Monitor and analyze market trends, competitor activities, and customer insights to identify opportunities and inform marketing strategies.
Collaborate with key stakeholders, including Medical, Regulatory, Legal, and Market Access, to ensure alignment and compliance with regulations and guidelines.
Stay updated on industry trends, advancements, and best practices in Immunology marketing to drive continuous improvement and innovation.
Bachelor's degree required; MBA or graduate degree preferred.