Lance Founding Growth hire at Lance owns the go-to-market playbook and messaging for the company’s AI agents in hospitality. The role includes content creation, competitive analysis, and collaboration with GTM, Product, and Engineering teams.
Responsibilities
Build and run the go-to-market playbook for founders' social presence, new features, and product launches
Create content including filming and editing videos
Collaborate with GTM, Product, and Engineering teams to understand product before launch
Develop pitch decks, demos, case studies, and objection-handling guides for Sales and Solutions
Conduct market research and competitive analysis
Drive content across website, email, and outbound channels
Measure and optimize marketing performance
Qualification
Work 996 In-Person San FranciscoExperience in MarketingFamiliarity with hospitalityBachelor’s degree in MarketingTotal CompensationCompetitive cash
Required
Work 996 In-Person San Francisco
Experience in Marketing, Growth, Content or related roles in B2B SaaS or AI companies
Strong ability to translate technical products (AI, automation, or software platforms) into clear business value
Proven track record of executing successful marketing campaigns, go-to-market strategies, and product launches
Excellent written and verbal communication skills, with experience creating sales and marketing collateral
Analytical mindset with experience in market research, customer insights, and performance tracking
Ability to collaborate cross-functionally with Product, Engineering, Sales, and Operations teams
Strong ownership mentality and comfort working in a fast-paced startup environment
Familiarity with hospitality, travel technology, or vertical SaaS is a plus
Bachelor’s degree in Marketing, Business, Communications, or a related field
Total Compensation
Competitive cash, meaningful equity, and a performance bonus, all based on experience.
Preferred
Familiarity with hospitality, travel technology, or vertical SaaS