Fours Product Marketing Manager at Fours responsible for positioning, messaging, and go-to-market strategies for products. Own sales enablement and competitive intelligence to drive market understanding and sales success.
Responsibilities
Own positioning and messaging for Fours products
Develop go-to-market strategies for new products, features, and markets
Create sales enablement materials including pitch decks, demos, and case studies
Develop competitive intelligence and track market landscape
Engage with customers and prospects to gather insights
Create product marketing content such as product pages and thought leadership
Partner with Product and Sales teams to align product development and sales narratives