Vice President, Decision Science

Chicago Officefull timeOn Site

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senior

$160k–$220k

H1B: no

Missiononemedia Vice President, Decision Science at MissionOne Media leads the Analytics practice, driving data-driven marketing measurement and client engagements. The role includes overseeing cross-channel measurement strategies and managing a multidisciplinary analytics team.

Responsibilities

Oversee the design and execution of cross-channel measurement strategies, including attribution modeling, incrementality, brand lift studies, and testing roadmaps.
Holistic marketing performance reporting & dashboarding
Media measurement vendor evaluation, contracting & budget management
Cross-channel response analytics & media plan optimization
In-channel response attribution analytics & investment plan optimization
Ensuring effective data infrastructure and reporting defined as accurate, on-time, complete and supporting client’s unique requirements
New Business Development support
Serve as a senior strategic advisor to clients, helping them evolve their marketing measurement maturity and drive data-informed decision making.
Lead and grow a high-performing analytics team, fostering a culture of innovation, collaboration, and continuous learning.
Partner with internal stakeholders—media strategy, activation, ad ops, creative—to ensure data and analytics are seamlessly integrated into every stage of campaign development and execution.
Maintain a pulse on emerging data privacy regulations, measurement trends, and evolving media technologies.

Qualification

Strong leadership

Required

10+ years of experience in marketing/advertising analytics, with a proven track record of leadership at an agency, consultancy, or data-driven organization.
Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships
Expertise with analytics reporting and data platforms Tableau, SQL, Adverity
Strong understanding of data and ad tech ecosystem, with a focus on digital environment. Media platforms (Meta, Google, DSPs), marketing automation tools, and third-party research providers (e.g., Nielsen, Circana, Dynata).
Strong leadership, mentorship, and change management skills. Experience managing multi-functional teams
Strong project management skills and the ability to simultaneously lead multiple ongoing project streams
Advanced critical thinking skills in using data and analysis to develop logic-driven point of views and insights
Strong communication skills to convert complex analytical processes into easily digestible messaging, both verbally and in writing and with an attention to detail
The annual gross base salary range is $160,000 - $220,000 USD. This range represents the anticipated target salary range for this position. Actual salaries will vary and are based on factors such as a candidate’s qualifications, skills, and geographic location. Salary is one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K.