Fonio Senior Content Marketing Manager at Fonio responsible for owning Content Marketing for the US market. This includes writing high-performing copy for paid channels and shaping product positioning and go-to-market messaging.
Responsibilities
You'll own Content Marketing for the US market and shape how thousands of businesses discover, understand and trust fonio.
From performance ads and landing pages to organic content and product messaging, you'll help define our voice across every stage of the customer journey.
Own website and landing page copy for the US market
Write high-performing copy for Meta, Google, LinkedIn and other paid channels
Script ad creatives for YouTube and Paid Social
Create and execute organic content strategies across social platforms
Collaborate with creators, customers and influencers to produce authentic content
Improve messaging through user research, A/B testing and performance insights
Help shape product positioning and go-to-market messaging
Qualification
Outstanding writing skills in English
Required
4+ years of experience in Content Marketing, Copywriting or Growth Marketing
Outstanding writing skills in English, tuned to a US audience
Strong understanding of performance marketing and conversion-focused copy
Analytical mindset and a passion for experimentation
Preferred
Experience in B2B SaaS or another fast-growing software environment