Influencer Partnerships Manager (Live Service Gaming)

Required

• 5+ years of experience in influencer or creator partnerships, gaming marketing, social marketing, talent partnerships, or a related field, with hands-on responsibility for campaign delivery.
• Bachelor's degree in marketing, communications, advertising, business, or a related field; equivalent practical experience considered.
• Direct experience executing gaming creator programs; experience supporting live service, multiplayer, online, or regularly updated games strongly preferred.
• Strong understanding of gaming creators, livestream and social platforms, creator content formats, player communities, and the dynamics of paid and earned advocacy.
• Experience managing creator outreach, negotiations, agreements, content rights, disclosures, deliverables, assigned budgets, and agency or production-partner performance.
• Experience coordinating with studios or game teams around builds, gameplay capture, embargoes, approvals, developer access, and changing release plans.
• Strong project management and communication skills, with the ability to manage multiple fast-moving workstreams, maintain detail, and respond calmly as priorities change.
• Comfort using creator reporting, campaign KPIs, social listening, project-management platforms, and AI-enabled tools to support execution and reporting.
• Collaborative, solutions-oriented working style and ability to build trust with creators, game teams, cross-functional partners, agencies, and local markets.
• Ability to collaborate across global teams and time zones, with willingness to travel as business needs require.
• Genuine passion for PlayStation, games, creators, and live service communities.
• At SIE, we consider several factors when setting each role’s base pay range, including the competitive benchmarking data for the market and geographic location.