Lyft SVP, Chief Communications Officer at Lyft responsible for owning and stewarding Lyft's corporate, consumer, and technology narratives. Leads communications organization and serves as strategic advisor to CEO and executive team.
Responsibilities
Define and steward Lyft's corporate, consumer, and technology narratives so every launch, partnership, and milestone ladders up to a clear and differentiated story
Serve as a strategic advisor to the CEO and executive team on reputation, positioning, and stakeholder impact, and shape the CEO's external voice across media, industry stages, and investor forums
Anticipate emerging reputation risks and lead the company through complex, high-visibility issues with speed, clarity, and sound judgment
Build deep, trusted relationships with top-tier journalists, editors, and influencers to shape how the market understands Lyft's vision, progress, and impact
Partner with Marketing and Product to bring new products, services, and partnerships to market through integrated campaigns that drive awareness and preference
Partner with Investor Relations, Policy, and Legal to keep financial, regulatory, and public narratives aligned, including partnership on the company’s disclosure process.
Shape Lyft’s policy and social impact narrative in partnership with Policy teams, supporting the company’s positions with regulators, legislators, and community stakeholders across our markets
Build owned content and storytelling programs, including human-interest storytelling and answer-engine (AI) discoverability, so Lyft’s story is discoverable where people search
Lead, develop, and retain a senior, high-performing communications organization, setting a high bar for craft and a culture of learning from both wins and misses
Own the communications budget and headcount, allocating resources against the company’s highest-priority narratives and moments
Define the metrics that matter for reputation and communications impact, and use them to guide investment and strategy
Champion the adoption of AI across the communications function, including AI-powered media monitoring, sentiment analysis, and content development, to increase speed, insight, and scale
