Kit's most established creators run real companies, with teams, large lists, dedicated sending needs, and a buying process that our self-serve motion wasn't built to serve. Because this part of our business is growing, we're looking for a Senior Product Marketing Manager, Scaling Creators to own how Kit wins, lands, and expands these businesses through a sales-assisted motion that sits alongside our self-serve product.

You'll define who this buyer is, write the story that resonates and wins with them, and build the GTM strategy to drive inbound pipeline for our sales team. When these creators choose Kit and grow on it, they build more valuable businesses, and that's the outcome this role exists for.

This is a full-time individual contributor role ideal for someone who has added an upmarket sales-led motion to a product-led company before and wants their work measured in win rate and deal size.

Your support system

You'll report to Christina Lhi, Head of Marketing, and work alongside two other experienced Product Marketing Managers on Kit's product marketing team. Together, you'll keep the self-serve and sales-assisted stories feeling like one Kit.

You'll spend a lot of your time with:

Our sales leadership, on who we sell to, the deal toolkit, enablement, and win/loss

Account Executives and Solutions Consultants, on demo narratives, discovery, and technical and migration proof

Product, on packaging, launches, and roadmap input

RevOps and analytics, on how accounts get routed to sales, attribution, and pricing decisions

Creator Success, on case studies, customer references, and expansion plays

Demand gen, content, and events, on campaigns and events for established creators

Senior Product Marketing Manager - Upmarket

Responsibilities

Benefits

Company

Kit

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