We're looking for a hands-on Digital Marketing Manager to own and scale our global paid media programs across LinkedIn, Google, Meta, and emerging channels. In this role, you'll drive campaign execution from strategy through optimization, partner closely with Creative and Marketing Ops, and use AI-powered workflows to help Cresta reach the right buyers more efficiently. You'll join a lean growth team where your work directly influences pipeline and revenue.

Own day-to-day execution and optimization of global paid media campaigns across LinkedIn, Google, Meta, and emerging advertising channels

Plan, launch, and optimize campaigns end-to-end, including audience strategy, campaign setup, creative testing, bidding, budgeting, and performance analysis

Monitor campaign pacing against budget and pipeline goals, proactively identifying risks and adjusting strategy to maximize performance

Partner closely with Creative to develop high-performing ad creative and continuously test new messaging, formats, and concepts

Leverage AI tools and audience enrichment platforms such as Clay to improve targeting, automate workflows, and increase team efficiency

Partner with Marketing Operations to ensure accurate conversion tracking, attribution, and pipeline reporting

Analyze campaign performance and present actionable insights and recommendations to marketing leadership and executive stakeholders

Evaluate new advertising channels, formats, and growth opportunities to keep Cresta ahead of changing buyer behavior

Collaborate cross-functionally with Demand Generation, Content Marketing, Creative, Sales, and Marketing Operations to execute integrated campaigns

Digital Marketing Manager

Responsibilities

Qualification

Required

Preferred

Benefits

Company

Cresta

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