Manager - Digital Marketing Analytics

Required

• BS in a quantitative field or equivalent experience (Marketing Analytics, Computer Science, Statistics, Mathematics, Finance, or related field)
• 5+ years of equivalent experience
• Strong technical skills, including experience with query and data visualization tools. SQL and Excel are core requirements; experience with Hex, Tableau or programming languages (Python, R, etc.) is a plus
• Experience with digital marketing analytics and paid media platforms (e.g., paid social, display, SEM), including working with agency partners essential
• Track record of proposing ideas and driving them to business impact, not just delivering requested analysis, comfortable being judged on whether the business outcome moved, not only on whether the work was correct
• Experience designing and running experiments or pilots — including forming the hypothesis, not just measuring someone else's
• Strong analytical and creative problem-solving skills, with extreme attention to detail and the ability to work collaboratively in a dynamic, cross-functional environment
• Excellent communication skills, with the ability to synthesize concepts for non-technical audiences and effectively engage partners across all levels of the company
• Genuine interest in learning how a marketing organization runs day-to-day — willing to spend real time with Marketing stakeholders and agency partners, not just their data — in order to identify the question behind the question
• Comfort using AI tools to accelerate data prep and analysis, so more time goes toward business understanding and origination
• What Values You’ll Share
• Customer Obsessed - Building deep empathy for our customers, putting them at the core of our work, and developing strong, long-term relationships with them.