Basis AI GTM Engineer at Basis AI owns the go-to-market stack end-to-end, including architecture, data model, automation, and outbound infrastructure. They design integrations and run paid acquisition experiments embedding AI workflows.
Responsibilities
Own the GTM stack end-to-end: Architecture, data model, automation, and ongoing evolution. If it touches pipeline, it's yours.
Build and run outbound infrastructure: Own the tooling, sequencing, and data pipelines that power outbound at scale—from list building and enrichment to delivery and conversion tracking.
Design the integration layer: Connect the CRM to the full revenue stack—marketing automation, financial systems, data warehouse, and support tooling. Own the data contracts, field mapping, and sync logic across all of it.
Run paid acquisition experiments: Stand up and optimize paid channels (search, social, content syndication) with a bias toward fast iteration and measurable pipeline impact.
Embed AI natively: Build AI-powered workflows for enrichment, scoring, pipeline visibility, and rep productivity. Evaluate and integrate tools like Clay, Gong, and Apollo into a coherent, non-redundant stack.
Partner with senior leadership: Translate business requirements from the founders and Head of Sales into architecture and growth decisions. Own the systems and experiments roadmap and bring a clear point of view on build vs. buy vs. run.
What you’ll bring:
4–8 years in roles such as Growth Engineer, Marketing Engineer, Revenue Operations, or Sales Engineer—with clear ownership of outcomes, not just execution
Hands-on GTM tooling experience: CRM configuration, automation, sequencing platforms, and the integrations that tie them together
Proven track record running outbound or paid acquisition motions—ideally at an early-stage company without a dedicated marketing team
Technical depth to read and write SQL, work with APIs, and build lightweight automations—enough to move fast without waiting on engineering
High agency, low ego—identifies what needs to happen, drives it cross-functionally, and makes it happen
Qualification
Required
4–8 years in roles such as Growth Engineer, Marketing Engineer, Revenue Operations, or Sales Engineer
Hands-on GTM tooling experience including CRM configuration, automation, sequencing platforms, and integrations