Reddit Senior Community Lifecycle Manager at Reddit responsible for building programs to educate, engage, and reactivate moderators. Owns channel strategy and campaign execution across email, push notifications, and Reddit’s on-platform channels.
Responsibilities
Own channel strategy and end-to-end campaign execution, including building, QA, launch, measurement, and optimization
Build email campaigns in HubSpot and push campaigns using Reddit’s first-party tools
Improve the data, segmentation, automation, and dynamic content capabilities that power moderator communications
Design experiments using treatment and control groups, then translate results into iterative test plans
Partner with lifecycle strategists to bring audience, messaging, and community growth strategies to market
Work with Product, Engineering, and Data Science to improve existing tools and develop new ways to reach moderators
Monitor campaign performance and email engagement health, troubleshoot technical issues, and maintain high-quality operations
Establish the processes and technical standards needed to scale Reddit’s moderator lifecycle programs
Qualification
7+ years of experience in lifecycleExperience with A/B testingExperience partnering with ProductStrong writingA self-starter who can create structureBonus points for HTML or CSS knowledgeFamiliarity with Reddit
Required
7+ years of experience in lifecycle, email, growth, or marketing technology roles, with significant hands-on campaign execution experience
Experience building multichannel lifecycle programs for B2C or B2B2C audiences
Hands-on experience building and launching campaigns in HubSpot or a similar marketing platform
An understanding of marketing data infrastructure and the ability to read and write basic SQL
Experience with A/B testing, campaign measurement, and performance analysis
Experience partnering with Product, Engineering, and Data Science teams
Strong writing, editing, and communication skills
A self-starter who can create structure, solve technical problems, and build from zero to one
Familiarity with Reddit and a genuine community-first mindset
