Responsibilities

ChatGPT Ads is creating a new environment for how people discover products, evaluate options, and make decisions. As advertising in ChatGPT grows, our partner ecosystem will play a critical role in helping advertisers access, measure, and get more value from this new channel.
We’re looking for an experienced individual to focus on ads partner marketing to help build and scale the partner marketing function for ChatGPT Ads. In this role, you will develop the strategy, programs, and go-to-market frameworks that activate our ecosystem of technology, measurement, and other strategic partners.
This is a highly cross-functional role at the intersection of partnerships, product marketing, sales, communications, and growth. You will help define how we bring partners to market, where we invest, and how we scale successful programs as the ecosystem grows.
Support our overall ecosystem strategy in identifying partners, programs, and investments that can drive advertiser adoption, revenue, and ecosystem growth.
Develop differentiated go-to-market strategies across technology, measurement, and other strategic partner segments.
Build and scale partner marketing frameworks that prioritize resources based on partner potential, advertiser impact, and business opportunity.
Design and execute integrated co-marketing programs across launches, campaigns, events, content, webinars, customer stories, and other demand-generation channels.
Partner with product and our partnerships teams to translate strategic relationships and product integrations into compelling advertiser-facing value propositions.
Drive advertiser acquisition and activation through partners, including programs designed to onboard new advertisers, grow spend, and accelerate adoption of new capabilities.
Create scalable partner enablement programs and marketing materials that help partner sales and customer teams confidently position and sell ChatGPT Ads.
Develop joint messaging, positioning, launch narratives, and marketing assets in close partnership with Product Marketing, Communications, Product, Legal, and Brand.
Identify and develop customer and partner stories that demonstrate how advertisers are using ChatGPT Ads and the impact of conversational advertising across the customer journey.

Partner Marketing Manager, Ads at OpenAI · LumiJobs

Partner Marketing Manager, Ads

Responsibilities

Company

OpenAI

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