Co-op, Platform Communications at Skillzinc · LumiJobs

Responsibilities

This is a hands-on, 360-degree product marketing and communications co-op reporting to the Head of Communications. You will help shape how Skillz introduces new games and features to players, ensuring each launch tells one clear, compelling story across every touchpoint—including in-app messaging, app store listings, user acquisition creative, email, push notifications, social media, Skillz News, help content, and the website.
The program begins with six months of intensive, in-person development at FIRY's Las Vegas headquarters. At month five, your performance will be reviewed against transparent conversion criteria. Successful co-ops may be offered a full-time role in FIRY's New York office, where the position is expected to grow with the company and deepen its connection to the media, agency, financial, and creative communities.
Support the messaging and copy workstream for feature and game launches from product planning through post-launch review, including drafting briefs that define the audience, core claim, proof points, and messaging boundaries.
Build comprehensive launch packages across in-app messaging, app stores, user acquisition creative, lifecycle channels, social media, Skillz News, help content, and the website.
Maintain the launch coverage matrix and conduct readiness checks with Product, User Acquisition, CRM, and Customer Support to ensure every player-facing surface is prepared before release.
Produce multiple testable copy variations for paid user acquisition campaigns and lifecycle communications across email, push notifications, and in-app messaging.
Create organic and paid social content, Skillz News stories, and player-facing copy for app store listings, onboarding, tournaments, system messages, help content, and the website.
Maintain the product voice and style guide, use AI tools to increase production speed and variation without compromising quality, and apply channel-performance insights to future launches.
Key Competencies
Product marketing instinct: Finds the claim that matters in a feature spec and can defend why it beats the other three.
Launch orchestration: Tracks a dozen surfaces across four teams against a release date and notices the one nobody covered.
Conversion writing: Writes short-form copy that moves a metric, and can articulate why a line works.

Co-op, Platform Communications

Responsibilities

Qualification

Required

Company

Skillzinc

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