Klaviyo Product Marketing Manager - Mobile at Klaviyo responsible for SMS and Mobile Messaging product marketing. Lead global product launches and develop go-to-market strategies to drive adoption and revenue growth.
Responsibilities
Define the value proposition, messaging hierarchy, and positioning for Klaviyo’s SMS and Mobile product suite
Drive end-to-end go-to-market strategies across Sales, Customer Success, Enablement, and Growth Marketing
Track global mobile trends to position Klaviyo as the most trusted, compliant, and powerful mobile marketing solution
Partner closely with Product Management to champion customer needs, surface market gaps, and synthesize feedback
Develop targeted campaigns, ROI models, and cross-sell playbooks to enable merchants to scale seamlessly
Build essential GTM assets as a mobile Subject Matter Expert (SME) with sales
Qualification
Love and thrive in a fast-pacedMassachusetts ApplicantsIn addition to base salaryBase Pay Range For US Locations$88
Required
2+ years of experience in B2B SaaS product marketing roles
Marketing tech experience and or e-commerce is a huge plus
Know what great work looks like – bringing in new product intro frameworks and playbooks for our team, while knowing when to create our own playbook to move fast
Have examples of great positioning and messaging that cut through the noise and differentiated your product or service
Love and thrive in a fast-paced, dynamic environment
Massachusetts Applicants:
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Our salary range reflects the cost of labor across various U.S. geographic markets. The range displayed below reflects the minimum and maximum target salaries for the position across all our US locations. The base salary offered for this position is determined by several factors, including the applicant’s job-related skills, relevant experience, education or training, and work location.
In addition to base salary, our total compensation package may include participation in the company’s annual cash bonus plan, variable compensation (OTE) for sales and customer success roles, equity, sign-on payments, and a comprehensive range of health, welfare, and wellbeing benefits based on eligibility.
Your recruiter can provide more details about the specific salary/OTE range for your preferred location during the hiring process.