Kikoff Growth Marketer at Kikoff owning and scaling influencer and podcast channels to drive measurable customer acquisition. Manage partnerships and collaborate with Paid Social team on paid amplification.
Responsibilities
We’re looking for a Growth Marketer to own and scale our influencer and podcast channels. This person will be responsible for driving measurable customer acquisition through creator partnerships as well as collaborate with the Paid Social team on paid amplification.
You’ll own the channels end-to-end—including sourcing, negotiations, measurement & performance analysis, creative briefing, and developing strategies to improve efficiency and scale. This is a highly cross-functional role that sits at the intersection of growth marketing, partnerships, media buying, analytics, and creative.
The ideal candidate is highly analytical and comfortable operating in a fast-moving environment. You should be excited by the challenge of turning creator partnerships into predictable, scalable acquisition channels.
Own Influencer & Podcast Growth
Own the day-to-day execution and growth of the influencer and podcast programs, including sourcing, vetting, negotiations, briefings, contracting, measurement, and performance tracking.
Build and maintain the operational infrastructure needed to scale the programs, including creator databases, rate benchmarks, contracting templates, and briefing processes.
Develop channel strategies and testing roadmaps that balance CAC efficiency, acquisition volume, and scalability.
Identify gaps and opportunities across creator mix, content formats, and distribution partners, and recommend ways to evolve the programs.
Manage Partnerships
Source, evaluate, negotiate, and launch partnerships with influencers & creator agencies, podcast hosts & podcast networks
Negotiate CPM, CPA, and hybrid deals to drive efficient customer acquisition.
Develop frameworks for evaluating new partners based on audience, economics, historical performance, and strategic fit.
Qualification
A bias toward testingExperience working in fintech$110
Required
2+ years of experience in growth marketing, performance marketing, influencer marketing, podcast advertising, partnerships, or a related field
