Partners extend Campfire's reach into accounts and communities we can't get to alone. You'll build the partner marketing function from the ground up: joint value propositions and co-marketing programs with our most important partners, partner-sourced pipeline programs, and the enablement that helps partners sell and market Campfire well.

Build the partner marketing plan with the Partnerships team: partner tiering, program design, budget and pipeline targets.

Develop joint messaging and “better together” assets with priority partners: solution briefs, integration pages, webinars and joint customer stories.

Run co-marketing campaigns and joint events with partners alongside Field Marketing and Corporate Events, including marketplace and directory presence.

Own partner-facing enablement: portal content, launch communications, sales playbooks and a partner newsletter.

Manage market development funds and co-funded programs where they apply, and track their return.

Own Campfire's presence at partner conferences and communities, coordinating sponsorships with Field Marketing.

Report on partner-sourced and partner-influenced pipeline and on partner engagement.

What you'll bring

8+ years in B2B marketing, including 3+ in partner, channel or ecosystem marketing at a software company.

A track record of building partner co-marketing programs that produced measurable pipeline.

Experience with both technology or integration partners and services partners, plus familiarity with marketplaces and partner portals.

Senior Partner Marketing Manager

Responsibilities

Qualification

Required

Company

Campfire

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