Responsibilities

We're looking for a strategic, analytical, and hands-on Growth Marketing Manager to build and own our growth engine. You'll work closely with our Marketing Lead to drive acquisition and conversion across paid, SEO/AEO, our website, and new channels as we grow.
You'll own growth from strategy through execution: identifying the highest-impact opportunities, developing and testing hypotheses, measuring what works, and turning those learnings into repeatable programs. You'll also oversee agency partners across key growth channels, setting direction and priorities while getting hands-on in execution where needed.
This is a high-impact role with significant ownership over how Centralize grows. It's a great fit for someone who wants to build the growth function from the ground up, combines strategic thinking with a bias toward action, and is comfortable moving between strategy and execution.
Build and own our growth strategy across paid acquisition, SEO/AEO, website conversion, and other acquisition channels
Develop channel strategies, identifying the right audiences and opportunities and determining what to test, where to invest, and what to scale
Oversee agency partners across paid acquisition and SEO/AEO, setting strategy and priorities, evaluating recommendations, and ensuring execution ladders up to our broader growth goals
Get hands-on in execution where needed, from building campaigns and landing pages to developing copy and digging into performance
Own our website as a growth channel, continuously identifying opportunities to improve how we turn traffic into signups and qualified opportunities
Build and run structured experiments across messaging, landing pages, calls to action, conversion paths, channels, and campaigns
Develop clear hypotheses and measurement plans so we know what we're trying to learn before launching a test
Dig into performance data to understand what's working, what's not, and what we should do differently
Build and improve measurement across acquisition and conversion, including attribution, channel performance, and funnel metrics

Growth Marketing Manager at Centralize · LumiJobs

Growth Marketing Manager

Responsibilities

Benefits

Company

Centralize

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