Principal Manager, Communications & Developer Influence at Redis · LumiJobs
senior
$150k–$185k
H1B: yes
Responsibilities
Develop and execute Redis' corporate communications strategy to increase awareness, strengthen brand reputation, and support product launches and company growth
Drive proactive media relations by building strong relationships with technology, business, AI, cloud, and developer press while managing inbound opportunities
Partner with executives to develop thought leadership pieces, speaking opportunities, and executive visibility programs
Lead communications strategy around major corporate milestones, partnerships, customer stories, company research, and industry trends
Serve as the communications partner to Developer Marketing, aligning on cadence and channel ownership, so technical storytelling and press/creator amplification reinforce each other rather than compete for the same moments
Build and manage integrated communications campaigns across earned media, executive social media, influencers, and owned channels
Build and own an influencer program that identifies and develops relationships with independent engineers, OSS maintainers, technical YouTubers/newsletter writers, and voices who carry credibility with developer and infrastructure audiences
Own and manage Redis' influencer marketing strategy, bringing a strong point of view on the creators, channels, and communities that shape enterprise technology conversations
Own the social media function to amplify company news and executive perspectives across LinkedIn, X, and emerging platforms—and own the decision on whether we use a vendor to support this.
Manage PR agency relationships, establish measurable goals, and evaluate program performance through media quality, share of voice, executive visibility, and business impact
Collaborate across marketing, developer relations, customer marketing, and executive leadership to ensure consistent messaging and a unified external narrative
Monitor industry trends, competitive narratives, and emerging issues to proactively position Redis within key market conversations
